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Overview
Lodge's latest work, Managing Globalization in the Age of Interdependence, is a compact complete study. It recognizes the interconnectedness of culture and communication, supply and demand, and the environment and technology. It also examines the replacement of old, pre-cold war connections with new connections developed especially for the 21st century.Because of the increasing power of multinational companies and the key role of business in managing globalization, Managing Globalization in the Age of Interdependence, should be required reading among corporate executives and managers in every nation.
Synopsis
Lodge's latest work, Managing Globalization in the Age of Interdependence, is a compact complete study. It recognizes the interconnectedness of culture and communication, supply and demand, and the environment and technology. It also examines the replacement of old, pre-cold war connections with new connections developed especially for the 21st century.
Because of the increasing power of multinational companies and the key role of business in managing globalization, Managing Globalization in the Age of Interdependence, should be required reading among corporate executives and managers in every nation.