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Technological Innovations & Transferance, Social Entrepreneurship & Social Responsibility of Business, Management - Professional & Reference, Industrial Management
Modern Management: Concepts and Skills by Samuel C. Certo — book cover

Modern Management: Concepts and Skills

by Samuel C. Certo, S. Trevis Certo
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Overview

Core concepts, cutting-edge skill training.

Modern Management is a traditionally organized principles of management text that integrates core concepts with cutting-edge skill training—all while keeping the focus on application.

Synopsis

This book provides a clear, concise, current, andthorough approach to the basic skills of business management. Presentingboth traditional management challenges as well as contemporary issuesrelated to people, diversity, quality, ethics, and the global environment,Each chapter begins with Learning Objectives;guidelines on how to read the chapter. The opening pages of each chapteralso include Chapter Outlines that preview the material and helpsreaders keep the information in perspective. Also includes: Spotlightsfocusing on diversity, quality, ethics, and the global environment. PeoplePerspectives emphasizes how a people issue related to the chapter exists inactual organizations. And Cutting Edge stresses current managementpractices in organizations illustrating management actions that address actualcircumstances. A valuable book for any manager who wishes tostay current on the latest issues and solutions related to businessmanagement.

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Book Details

Published
December 1, 2010
Publisher
Prentice Hall Professional Technical Reference
Pages
600
Format
Hardcover
ISBN
9780132176316

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