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Overview
This insider's look at how today's pros really sell their work details the powerful maneuvers they use.Market savvy, expert research, and first-rate resources combine to make this book the tutor that can take experienced photojournalists to new heights of success-while showing aspiring photojournalists how to begin their climb in a stimulating and rewarding field. Step-by-step instructions tell how to establish a business, implement the latest research tactics, network with editors and other photo buyers, pitch to television producers, and expand business through lectures and teaching. Extensive sections in Internet marketing detail cutting-edge strategies for tapping into the lucrative photojournalism marketplace. 40 B&W Illustrations
Synopsis
Market savvy, expert research, and first-rate resources combine to make this book the tutor that can take experienced photojournalists to new heights of success -- while showing aspiring photojournalists how to begin their climb in a stimulating and rewarding field.
This insider's look at how today's pros really sell their work details the powerful maneuvers they use. Step-by-step instructions tell how to establish a business, implement the latest research tactics, network with editors and other photo buyers, pitch to television producers, and expand business through lectures and teaching. Extensive sections on Internet marketing detail cutting-edge strategies for tapping into the lucrative photojournalism marketplace.
Booknews
Photojournalist Sedge offers an insider's look at how professionals price, sell, and promote their work and how they come up with marketable ideas. He gives instructions on how to establish a business, use research, develop a professional niche, and network with editors and other photo buyers, including radio and TV producers. He also tells how to expand business through lectures and teaching. Includes b&w photos illustrating different types of photojournalism, and a list of Internet, print, and organization references. Sedge is founder and owner of Strawberry Media Agency. Annotation c. Book News, Inc., Portland, OR (booknews.com)