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Services Management by James A. Fitzsimmons, Mona J. Fitzsimmons — book cover

Services Management

by James A. Fitzsimmons, Mona J. Fitzsimmons
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Book Details

Published
June 17, 2026
Publisher
McGraw-Hill Book Company, Inc., New York, New York, U.S.A.
Format
Applicable
ISBN
9780072312676

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Service Management: Operations, Strategy, and Information Technology
New Service Development : Creating Memorable Experiences
New Service Development : Creating Memorable Experiences

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