Business Life & Skills, General Reference

Speaking with a Purpose

Name: Speaking with a Purpose
Author: Arthur Koch
ISBN: 9780205220403

by Arthur Koch, Jason Schmitt

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Overview

Intentionally brief, this book concentrates on the preparation, practice, and presentation of speeches without getting bogged down by theoretical discussions. The focus on purpose and audience response, which incorporates consideration of cultural diversity, helps readers identify ways to make their speeches more effective. Highly popular, this book is the best of the short books available on the subject. For anyone interested in public speaking.

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Editorials

Booknews

A concise introductory guide offering practical advice on preparing and delivering effective speeches. Examples from a variety of types of speeches are included, as well as exercises, evaluation forms, and other pedagogical tools. Annotation c. by Book News, Inc., Portland, Or.