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Overview
As organizations emerge from an era of epochal downsizing, managers are beginning to realize that repeated cost-cutting is no longer the path to sustained profitable growth. In this landmark work, Peter Cohan details the practices of today's most vital, prosperous companies'America's high-tech leaders'and demonstrates how others can follow their remarkable example and thrive in a hypercompetitive marketplace driven by rapid product innovation.
Synopsis
Follow America's High-Tech Leaders to Sustained Growth and Profitability
?With forceful and engaging style, Cohan describes what makes technology companies like Hewlett-Packard so successful....Any executive aspiring to market leadership should read The Technology Leaders.?
— Dean O. Morton, retired executive vice president, COO and director, Hewlett-Packard Company
As organizations emerge from an era of epochal downsizing, managers are beginning to realize that repeated cost-cutting is no longer the path to sustained profitable growth. Clearly, a new strategy is called for. In this landmark work, Peter Cohan details the practices of today's most vital, prosperous companies — America's high-tech leaders — and demonstrates how other companies can follow their remarkable example and thrive in a hypercompetitive marketplace driven by rapid product innovation.
Editorials
From the Publisher
"Peter Cohan has managed to look beyond the trAnds and fads that steer so many consultants and business observers and capture a fundamental fact: Understanding your customers and quickly responding to their changing needs with real value is the most essential ingredient of long-term business success. Nowhere is this more evident today than among the companies that have become leaders in our most technology-intensive industries. The Technology Leaders explores the reasons these companies have risen above the crowd in the world's most intensely competitive markets." —Michael C. Ruettgers, president and CEO, EMC Corporation
"Hey, business executives! Wake up! Stop the off-site planning meetings, tear up the strategic plan, and buy everyone in your company a copy of this book. With Cohan's crisp description of the-success cycle' and his cold slap-in-the-face reality of 'betting under uncertainty,' you'll rethink every decision after you put down this page-turner." —Kevin R. Compton, general partner, Kleiner Perkins Caufield & Byers
"With a forceful and engaging style, Cohan describes what makes technology companies like Hewlett-Packard so successful. The book is full of practical insights illustrated with fresh examples. Any executive aspiring to market leadership should read The Technology Leaders." —Dean O. Morton, retired executive vice president, COO and director, Hewlett Packard Company
"Peter Cohan has created a powerful tool for anyone working in the arena of creating great products from technology. By carefully dissecting the approaches taken by a wide series of strong and successful companies, he has distilled a great deal of useful wisdom. I enthusiastically recommAnd this new addition to the entrepreneurial literature." —Robert J. Saldich, former president and CEO, Raychem Corporation
"Peter Cohan is an outstanding manager with a keen eye for value. His book gets behind the numbers of some of America's most profitable high-tech companies. With a clear and engaging style, he presents a framework that investors can use to pan for gold in today's flood of high-tech investment opportunities. If you want to pick tomorrow's winners, read this book!" —Peter S. Laino, director of development, K-III Communications Corporation