The Challenge Of Organizing And Implementing Corporate Social Responsibility

Writing about implementation strategies for corporate social responsibility is a risky business. In current global conversations, CSR tends to be as much about semantics as substance. This book examines the fundamental idea that drivers should be found primarily within the heart of organizations and expressed through various implementation strategies. The book discusses emerging organizational perspectives on CSR, and considers the changes and consequences of implementing CSR

Writing about implementation strategies for corporate social responsibility is a risky business. In current global conversations, CSR tends to be as much about semantics as substance. This book examines the fundamental idea that drivers should be found primarily within the heart of organizations and expressed through various implementation strategies. The book discusses emerging organizational perspectives on CSR, and considers the changes and consequences of implementing CSR

Jan Jonker is Associate Professor and Research Fellow at the Nijmegen School of Management, University of Nijmegen in the Netherlands. Marco C. De Witte is Associate Professor of Organisation Design and Change Management at the Faculty of Management and Organisation of the University of Groningen, the Netherlands, and partner at HGRV Consultants and Managers.