Visual Communication: Images with Messages (with InfoTrac)

Lester (California State University) explores how the brain processes the individual graphic elements that make up a pictorial scene, examines the ethical problems associated with images, and describes each medium of presentation from a personal, historical, technical, ethical, cultural, and critical perspective. The fourth edition adds new images, and analyzes recent advertising campaigns and news event coverage. Annotation ©2004 Book News, Inc., Portland, OR

Paul Martin Lester is a tenured, full professor of Communications at California State University, Fullerton. After receiving an undergraduate degree in journalism from the University of Texas at Austin and working as a photojournalist for the "Times-Picayune" in New Orleans, Lester received his Master's from the University of Minnesota and a Ph.D. from Indiana University in mass communications. He is the author or editor of: VISUAL JOURNALISM: A GUIDE FOR NEW MEDIA PROFESSIONALS (with Christopher R. Harris)