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Executive Presence: The Art of Commanding Respect Like a CEO by Harrison Monarth — book cover

Executive Presence: The Art of Commanding Respect Like a CEO

by Harrison Monarth
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Overview

Get the Key to the Boardroom with

Powerful Executive Presence!

“This book can be a key aid in helping you make it to the next level! Great

coaching for anyone who is even thinking of becoming an executive!”

Marshall Goldsmith, New York Times bestselling author of

What Got You Here Won’t Get You There

“On the corporate battlefield a true leader’s success is based upon his or her ability to

communicate effectively, persuade others to follow a goal, and execute it. This leads to

success for all. When the stakes are high, you’re well advised to read this book first.”

Scott A. Gaines, vice president, Hertz Corporation

“If you are seriously looking to be perceived in the light you choose, Executive Presence is

the book that not only answers the question, but shows you how to apply the answers.”

Kevin Hogan, author of The Psychology of Persuasion

“Harrison Monarth is a first-rate thinker who writes as clearly as he thinks.

No matter where you are on the career ladder, Executive Presence will put you

a step ahead of your competition.”

T. Scott Gross, author of Positively Outrageous Service

“Most people know that to move up in your career, you need to have self-awareness and

the ability to manage the perceptions of those whose opinions count. . . . Executive Presence

is your comprehensive guide to help you become more profi cient at self-marketing and the

art of ethical persuasion to achieve your personal and professional goals.”

Larina Kase, PsyD, MBA, author of The Confident Leader

and coauthor of the New York Times bestseller The Confident Speaker

About the Book

An expert in coaching high-level players in

the art of perception management, Harrison

Monarth reveals the critical difference between

CEOs and those of us who wish to be

CEOs. It’s not a matter of intelligence, connections,

or luck. It can be summed up in two

words: executive presence.

While most of us toil in obscurity and expect

great things to follow, those on the path to

corporate leadership spend their time perfecting

the types of leadership communication

skills that generate respect and get others to

share their vision. They use these skills to

establish how they are perceived by others and

to manage their reputation throughout the

organization. In other words, these soon-tobe

top players have developed the presence

of an executive through careful image

management—and they make sure they have

the goods to back it up.

In Executive Presence, Monarth shows how you

can seize control of your own career using the

same skills. Inside, he explains how to:

  • Accurately “read” people and

    predict their behavior

  • Influence the perceptions of others
  • Persuade those of opposing views

    to your side

  • Create and maintain a personal

    “brand”

  • Manage and control your online

    reputation

  • Perform damage control when

    things go wrong

Monarth’s conclusions aren’t based solely on

his keen insight and extensive experience;

they’re the result of the latest scientifi c research

in interpersonal communication and

human behavior.

Talent and skills are important, but they alone

won’t take you to the top of your organization.

People reach highly infl uential positions

because they deeply understand the power

of perception and know how to leverage

it in their favor. The good news is, anyone

with the will to succeed can do it. Executive

Presence provides all the techniques you need

to take your career to the highest level of

any organization.

Synopsis

Get the Key to the Boardroom with

Powerful Executive Presence!

“This book can be a key aid in helping you make it to the next level! Great

coaching for anyone who is even thinking of becoming an executive!”

Marshall Goldsmith, New York Times bestselling author of

What Got You Here Won’t Get You There

“On the corporate battlefield a true leader’s success is based upon his or her ability to

communicate effectively, persuade others to follow a goal, and execute it. This leads to

success for all. When the stakes are high, you’re well advised to read this book first.”

Scott A. Gaines, vice president, Hertz Corporation

“If you are seriously looking to be perceived in the light you choose, Executive Presence is

the book that not only answers the question, but shows you how to apply the answers.”

Kevin Hogan, author of The Psychology of Persuasion

“Harrison Monarth is a first-rate thinker who writes as clearly as he thinks.

No matter where you are on the career ladder, Executive Presence will put you

a step ahead of your competition.”

T. Scott Gross, author of Positively Outrageous Service

“Most people know that to move up in your career, you need to have self-awareness and

the ability to manage the perceptions of those whose opinions count. . . . Executive Presence

is your comprehensive guide to help you become more profi cient at self-marketing and the

art of ethical persuasion to achieve your personal and professional goals.”

Larina Kase, PsyD, MBA, author of The Confident Leader

and coauthor of the New York Times bestseller The Confident Speaker

About the Book

An expert in coaching high-level players in

the art of perception management, Harrison

Monarth reveals the critical difference between

CEOs and those of us who wish to be

CEOs. It’s not a matter of intelligence, connections,

or luck. It can be summed up in two

words: executive presence.

While most of us toil in obscurity and expect

great things to follow, those on the path to

corporate leadership spend their time perfecting

the types of leadership communication

skills that generate respect and get others to

share their vision. They use these skills to

establish how they are perceived by others and

to manage their reputation throughout the

organization. In other words, these soon-tobe

top players have developed the presence

of an executive through careful image

management—and they make sure they have

the goods to back it up.

In Executive Presence, Monarth shows how you

can seize control of your own career using the

same skills. Inside, he explains how to:

  • Accurately “read” people and

    predict their behavior

  • Influence the perceptions of others
  • Persuade those of opposing views

    to your side

  • Create and maintain a personal

    “brand”

  • Manage and control your online

    reputation

  • Perform damage control when

    things go wrong

Monarth’s conclusions aren’t based solely on

his keen insight and extensive experience;

they’re the result of the latest scientifi c research

in interpersonal communication and

human behavior.

Talent and skills are important, but they alone

won’t take you to the top of your organization.

People reach highly infl uential positions

because they deeply understand the power

of perception and know how to leverage

it in their favor. The good news is, anyone

with the will to succeed can do it. Executive

Presence provides all the techniques you need

to take your career to the highest level of

any organization.

About the Author, Harrison Monarth

Harrison Monarth is the founder and president of GuruMaker, a global communications consulting firm that helps Fortune 500 executives, international politicians, and other high-level professionals shape events using the skills of persuasion, image management, and media leveraging. He is the coauthor of the New York Times bestseller The Confident Speaker.

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Book Details

Published
October 1, 2009
Publisher
McGraw-Hill Companies, The
Pages
256
Format
Hardcover
ISBN
9780071632874

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