Electronic Publishing, Desktop Publishing

Official Adobe Print Publishing Guide

Name: Official Adobe Print Publishing Guide
Author: Brian P. Lawler
ISBN: 9780321304667

by Brian P. Lawler

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Overview

The key to successful print production is an understanding of the entire workflow, from scanning and file creation through prepress and print production. Fully updated by author and publishing consultant Brian Lawlwer, The Official Adobe Print Publishing Guide, Second Edition, brings together the collective knowledge and wisdom of the experts at Adobe Systems in a simple, elegant presentation of the fundamental concepts and issues related to producing high-quality printed output. The book includes succinct, expertly illustrated explanations of the basic concepts and terminology of print production, along with Adobe's tried and true guidelines, tips, and checklists for ensuring a successful print job.

Synopsis

THE KEY TO SUCCESSFUL PRINT PRODUCTION is an understanding of the entire workflow, from scanning and file creation through prepress and print production. Fully updated by author and publishing consultant Brian Lawler, The Official Adobe Print Publishing Guide, Second Edition, brings together the collective knowledge and wisdom of the experts at Adobe Systems in a simple, elegant presentation of the fundamental concepts and issues related to producing high-quality printed output. The book includes succinct, expertly illustrated explanations of the basic concepts and terminology of print production, along with Adobe’s tried and true guidelines, tips, and checklists for ensuring a successful print job.

About the Author, Brian P. Lawler

Brian Lawler founded Tintype Graphic Arts in San Luis Obispo, CA, in 1973. Since 1992, he has worked as a consultant to the graphic arts industry, specializing in prepress and color management subjects. Currently, he is a featured lecturer in the Graphic Communication Department at Cal Poly in addition to his active consulting practice.