Overview
Visual communication is just as important as verbal communication, if not more so. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. In addition, this 6th edition is presented in full color from cover to cover. And because it's packed with study and review tools, it not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class.
Editorials
From the Publisher
"I wish this book had been available when I was a student.""VISUAL COMMUNICATION is more accessible, thorough, and well-organized than other texts, and it covers a broader range of material, combines theory with engaging applied learning case studies and interpretive scenarios."