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Enterprise Computing - General & Miscellaneous, Marketing - Professional & Reference
Developing Successful Marketing Strategies by David Parmerlee — book cover

Developing Successful Marketing Strategies

by David Parmerlee
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Overview

Developed as part of the American Marketing Assocation Toolbox series, Developing Successful Marketing Strategies leads readers through the critical task of creating marketing strategies that get results and improve the bottom line.

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Book Details

Published
January 1, 1993
Publisher
Lincolnwood, Ill. : NTC Business Books, c1993.
Pages
192
Format
Paperback
ISBN
9780844235806

More by David Parmerlee

Auditing Markets, Products, And Marketing Plans (AMA Marketing Toolbox Series)
Auditing Markets, Products, And Marketing Plans (AMA Marketing Toolbox Series)
Preparing the Marketing Plan
Preparing the Marketing Plan
Evaluating Marketing Strengths and Weaknesses
Evaluating Marketing Strengths and Weaknesses
Identifying the Right Markets
Identifying the Right Markets
Selecting the Right Products and Services
Selecting the Right Products and Services
Auditing Markets, Products, and Marketing Plans
Auditing Markets, Products, and Marketing Plans
Preparacion Del Plan de Marketing
Preparacion Del Plan de Marketing
Product Analysis Selecting the Right Products and Services
Product Analysis Selecting the Right Products and Services
Marketing Management Analysis Evaluating Marketing Strengths and Weakness Es
Marketing Management Analysis Evaluating Marketing Strengths and Weakness Es
Ama Marketing Toolbox
Ama Marketing Toolbox

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